BoldtSmith

BoldtSmith doesn’t make packaging. They optimize it. They’re a group of engineers and consultants with experience in a multitude of sectors that all adds up to reducing shipping costs in a truly sustainable manner. The new wordmark for BoldtSmith features a bold and technical sans serif with contoured letter forms. The counter (inside negative space) of the letter “o” is designed to reference a package. The overall visual brand system couples an engineer’s sense of precision with approachability.